Okay, I’ll admit it. I’m far from adverse to indulging in a bit of pampering here and there. I love getting massages, and I get my share of pedicures. I’ve even tried out artificial nails a couple of times and sprung for some microdermabrasion treatments. My biggest splurge is the personal trainer I see twice a week.
But the latest trend to hit Suburbia leaves me a bit befuddled. One of the anchor stores in the latest in a chain of seemingly endless strip malls popping up all over town is an eyelash salon. At first, I didn’t understand what they actually did there. Of course, I’ve heard of eyelash tinting, but I couldn’t figure out how that could support an entire business. Maybe they did waxing too?
And, yes, they do. But the primary business is semi-permanent lash extensions. Just like artificial nails, these extensions not only require an initial investment but also a “refill” process every six to eight weeks. A year’s worth of service runs over $2,000.
I’m amazed in this economy how many women are investing that kind of money on their eyelashes. Though I admit after a while, my fake nails sort of got to me just because of their inherent fakeness, the primary reason I quit having them done involved the cost of the upkeep. And that cost came nowhere near $2,000 per year.
So, what’s the lure? Do you know anyone who’s made the fake eyelash leap? Have you?